Utilities are things that help you use a page, such as Shopping Cart, Site Map, Login, Bookmark and so on. This is not the same as your navigation, sub navigation or call to action items. There good to have, try to set them apart. Example, top left above logo at http://gokihei.orgContinue Reading
ArchivesCategory: Blog
23Oct20 Quick SEO Tips
1. If you absolutely MUST use Java script drop down menus, image maps or image links, be sure to put text links somewhere on the page for the spiders to follow. 2. Content is king, so be sure to have good, well-written and unique content that will focus on your primary keyword or keyword phrase. Continue Reading
21OctWriting Holiday Copy That Sells
It’s going to be tough to get noticed in the sea of emails that your customers are going to be getting this holiday season. Couple that with a plunging economy and you’ve got yourself a bit of an uphill battle. So what are some of the tricks of the copywriting trade for your upcoming email Continue Reading
21OctXTERRA Makena Beach Trail Run – 10k
THE COUNTDOWN TO MAUI IS ON! The XTERRA World Championship is just 5 days away (Oct. 26) and the 13th annual event promises to be the best yet with a growing international flavor (athletes from 23 countries) and an incredible pro field that includes 10 Olympians plus triathlon, mountain biking, and adventure racing champions from Continue Reading
20Oct10 Stategies for a Slow Economy
Top-Ten Marketing & Sales Strategies for a Slow Economy How to Attain, Retain and Maintain Customers by Gregory P. Smith This economy has created both winners and losers. The quickest road to bankruptcy is to sit on your hands, do nothing, and wait for the economy to improve. No matter what industry you work in Continue Reading
20OctMaui’s economy expected to slump
KAHULUI, Maui — After an 11-year economic expansion, Maui will see “little or no growth” in the near future as the financial market meltdown and high fuel costs continue to take a toll, according to First Hawaiian Bank economic adviser Leroy Laney. The county’s projected unemployment rate of 4.5 percent in 2008 is expected to Continue Reading
14OctThe Benefits of Outsourcing for Small Businesses
Outsourcing — the practice of using outside firms to handle work normally performed within a company — is a familiar concept to many entrepreneurs. Small companies routinely outsource their payroll processing, accounting, distribution, and many other important functions — often because they have no other choice. Many large companies turn to outsourcing to cut costs. Continue Reading
29SepWeb 2.0 marketing 4Ps
If you’re familiar with the marketing 4Ps (Product, Pricing, Promotion, Placement) then you would be interested in know the “new 4ps” used on the web today. Here is a brief overview: Personalization: It is here referred customization of products and services through the use of the Internet. Early examples include Dell on-line and Amazon.com, but Continue Reading
05SepGoogle SEO Basics
Introduction Google is rated by many as the number one search engine in the world. We personally know that our websites get about 90% of their search engine traffic direct from Google searches. Getting indexed by Google can be a pain, but getting highly placed rankings for specific keywords seems to be the nut that Continue Reading
12AugWebsite Checklist
This is a great article we’ve uncovered, by WebMastersinc.com. If your website doesn’t stand out and do a heck of a lot of things right, then chances are it’s going to crash and burn. We’ve even included notes and resources for nearly every item on the checklist (just to make your life easier). The Sections Continue Reading
